About

Jamie Burr

Responsible Tourism Marketer

Grow your bookings,
stay true to your values

In a crowded tourism market, standing out while staying true to your sustainability values can be tough.

I’ll help you cut through the noise with marketing that highlights your commitment to the planet and brings in travellers who care.

The result? More bookings, the right customers, and a successful business that never compromises on its mission.

74% of people want travel companies to offer more sustainable options, but 44% don't know where to find them.

Jamie Burr

In 2018, I began my master’s degree in tourism management where I learnt all about the good, the bad, and the ugly in the industry. It was clear to me that we need to do things better.

I recognised the desperate need to increase the awareness of sustainable tourism among travellers and turn that awareness into action. At its core, marketing is not about “Sell! Sell! Sell!”, it’s about effective communication.

After several years working in various marketing roles, I now partner with tourism businesses and destinations that want to use travel as a force for good.

By developing responsible and effective strategies and campaigns, I connect tour operators, hotels, tourism boards and more with travellers to give them and better, more meaningful experiences that benefit locals and the planet.

Risk-Free Guarantee

If you don’t see a positive return on your investment within six months, I’ll work for free until you do.

10% Donated to Charity

10% of my fees go directly to grassroots environmental projects based in Nepal, Malawi, and Argentina.

Triple Bottom Line

My work is centred around benefiting people and the planet while also boosting profits.

Charitable Partners

10% of fees are donated to grassroots environmental charities

Action for Environmental Sustainability

Malawi

AfES works to address environmental degradation and poverty in Malawi. Its range of projects include agroforestry, biodiversity conservation, and water, hygiene, and sanitation. 

Since 2007, the organisation has planted more then 200,000 trees and provided over 6,000 households with access to clean water.

Sharing Seeds

Nepal

Based in the remote village of Sarangkot-Pandeli near Pokhara, Sharing Seeds supports local women and young people through its community projects and sustainable tourism experiences.

They provide training in organic Arabica coffee farming and organic beekeeping, helping workers to earn a decent living. Additionally, 10 women in the village have been trained and employed to produce quality recyclable handicrafts using hemp and allo fiber.

Asociación de Amigos de la Patagonia

Argentina

Amigos de la Patagonia is a non-profit association dedicated to fostering a sustainable future through our initiatives in reforestation and environmental education.

In addition to planting over 45,000 trees, AAP’s education programmes have trained over 3,500 teachers and engaged more than 44,000 students through informative workshops, seminars, and online courses.

The Triple Bottom Line

People

Ensuring tourism benefits local communities through fair employment, cultural preservation, and community well-being.

Planet

Minimising environmental impact by conserving natural resources, reducing waste, and promoting eco-friendly practices.

Profit

Achieving economic viability by supporting local businesses, retaining revenue within the local economy, and investing in sustainable growth.

Let's Talk

Want to work together? Then let’s schedule a virtual meeting to discuss your business needs and objectives. Alternatively, connect with me on LinkedIn or send me an email at hello@jamieburr.com.